The Colour Flooring Company was set up in 2010 by Lena Corner and Bill Tuckey, two journalists who met while working at the Independent on Sunday.
It started when Lena was doing up her house but found it impossible to find plain coloured vinyl flooring in cool, modern colours. All the styles on the market seemed to come in retro palettes and dated styles. We sourced a small range in 12 gorgeous contemporary colours, built a website and started selling it from a chilly shipping container in Tottenham. Interiors experts picked up on what we were doing, and it wasn’t long before we were being recommended by the likes of Living Etc, House and Garden, Wallpaper and Elle Deco.
Since then, slowly and carefully, we have been building up our business. In 2014 we added a range of Italian rubber flooring in ten bespoke colourways. Then we introduced waterproof, sustainable Corka - a material so smart it won an innovation award from leading architects at the Bau trade fair. And most recently we added a collection of wood flooring. We spent two years researching and sourcing it and we think it’s the very best in the world. We hope you do too.
These days our customers include Tate Britain, Selfridges and high street chains such as Ikea and Nando’s. They choose us not just because our flooring is super tough, but because our colour choices are brilliant too.
Although we have long since outgrown our shipping container, and now sell as far afield as Japan, USA and Australia, our small company mentality remains. We believe in taking the greatest care over the tiniest details – from the boxes we package in, to the size of our samples and of course the provenance of every single piece of floor we sell.
We understand that flooring is a crowded and complicated market and for consumers can be tricky to navigate. This is why we keep our collections small, clear and coherent. Every time we add a new range we draw on our backgrounds as journalists and do the research for you. We visit the factory where the flooring is made to ensure best practice and ask all the tricky questions. And we install it in our own homes so we can see what it’s like to live with and how it wears over time.
We also make sure all of our ranges are suitable for domestic as well as commercial use. This not only makes everything simpler to understand, but ensures all our customers are getting the very highest spec floors. We like to think we have created the perfect edit.
We now have a reputation as one of the most sustainable online flooring companies in the UK. We are very fussy about who we work with and choose only manufacturers which strive for the highest possible ecological standards at every stage of production.
Our Corka, for example, is made from some of the most carefully protected trees in the world. The production process is so rigorous that even the cork dust from the factory floor is swept up and burned to produce energy to fuel the machinery. You can read more about it here.
Our flooring has been awarded many environmental accolades. Our Corka, rubber and wood are all recipients of a Blue Angel, a certificate which recognises the most rigorous environmental standards and is renowned as a reference guide for a more sustainable way of living. We also have some of the best indoor air quality ratings in the industry including Tüv Premium and Greenguard Gold.
Our warehouse is run in accordance with the strictest principles of sustainability. Any damaged floors, returns or offcuts are chopped up and reused as samples. Our triangular rubber tiles were introduced as a way of using up every scrap from our roll ends. And recently we launched a repair service which can transform old or tired looking flooring, so it doesn’t have to be ripped out and replaced. See Sustainability
We collaborate with stylists and interior designers including Jinan Linley, Kate Monckton, Beth Corner and Emma Merry to create our colours. We do a colour consultation every six months to check up on our palette and see if there is anything new we should be doing.
We also work with stylists, artists and cutting-edge brands including Cole and Son, Smythson and Hunter to create advertising imagery, set design and catwalks.
And recently we launched Studio, a brand-new recolouring service in which our small team of specialists can come and remove and recoat the top layer of your rubber or vinyl floor and transform it into vibrant coral, inky blue or absolutely any other colour of your choosing. This probably makes us the smallest flooring company with the biggest choice. Our ambition is to have evolving collection and be the most on-trend brand in terms of colour there is.